Spark your Passion for the Environment and Join the Naked Truth Team on its Journey to Eco-friendliness. Who needs a white Christmas when you can have a #greenchristmas?
It should come as no surprise by now that the state of our planet is going down a pretty dire
route. The planet is warming, our oceans are dying, forests are burning, concrete jungles replace
our natural landscapes and carbon emissions continue to destroy the ozone that protects our very
existence…dare I continue?
The climate crisis is rather bleak and may seem like an impossible problem to solve, but that
doesn’t mean we can’t do our bit to make a positive difference. While we can take inspiration
from the many popular “eco-warriors” that challenge systems, industry and institutions that are
destroying the planet we call home, that sort of thing might be a little out of reach for us regular
folk who just want to make some sort of contribution.
With all that is going on in the world, such as the global pandemic that has flipped our way of
life for almost a year now, thinking about the environment is not on the forefront of everyone’s
minds. That’s understandable. However, it is this attitude that contributes to the growing
environmental mess we find ourselves in.
Currently an intern for Naked Truth, I am a Geography graduate from Loughborough University
who also spent a year studying ecosystem science in the south of Sweden – simply put, I’m a
nerd for the planet. In an attempt to spread awareness on all things sustainable and eco-friendly, I
proposed Naked Truth goes green over the second lockdown period.
The response from the team was both warm and welcoming. Not only was I hit with surprise
when learning a fair few of the crew already make decisions that would get a tick from any
environmentalist, but they were more than willing to get stuck in and share with me all that they
are currently doing to combat the degrading condition of our planet.
Although we should all be making eco-conscious decisions that last longer than a month or two,
it is taking those first steps that count. The goal of our campaign is to integrate behaviours and
decisions that favour the planet into our everyday lives, all in the hope that they might be lasting.
Keeping things fun and creative is what this is all about, so, starting with small, simple and
realistic tasks and projects is the goal as the Christmas period kicks off.
I was thrilled to discover that fellow intern Olivia runs her very own skincare blog (Instagram
handle:) that she has been attempting to make eco-friendly.
Through some of her products Olivia has been contributing to the increasingly popular “zero
waste” trend that sees food and other products packaged in compostable and/or recyclable
packaging. These heart-shaped Ethique shampoo and conditioner bars are delivered to the customer in
totally compostable packaging, effectively reducing Olivia’s ecological footprint – that’s a
thumbs up from me, girl!
Olivia has also using been removing her makeup via a cleansing balm instead of makeup wipes
(which can clog sewage systems and are often non-recyclable/reusable). Once Olivia is done
with the flannel you see in the picture above (right) she can wash and reuse it.
It is great to see more and more individuals promoting and consuming green cosmetics.
Cosmetic brands that are plant/animal friendly, recyclable/compostable and/or biodegradable
come with three major draws including greater environmental responsibility and accountability,
increased effectiveness and perks to long-term health.
Next up we have Emma, who informed the group that all of her fruit and vegetables are ordered
from a local seller. This part of her food shop therefore involves zero plastic waste and with it being locally sourced, fewer food miles are involved which contributes to a reduction in harmful
carbon emissions. With Emma’s next moves possibly entailing homemade oat milk and hummus,
I look forward to seeing what the next few weeks have in store for her!
Naked Truth’s founder Dr. Diahanne Rhiney did not disappoint, either. Diahanne receives
customised deliveries of meat and fish through Field & Flower. This company proudly provides
British-reared produce that is both organic and traceable to the farmer. Making the decision to
use services from companies such not only support local British farmers, but the
premium produce also benefits our health.
Although making my own oat milk sounds like a lot fun (and I will give it a go, I promise!), I
decided to dust off my bike which has been sitting idly in the garage for far too long. Since
taking the bike from a friend who had no use for it, I had to muster up the energy and motivation
to get it in decent, road-worthy condition. I am proud to say that I have very recently taken the
bike out for a ride (albeit only 15 minutes) and will continue to opt for the bike instead of my car
where physically possible!
As for the rest of the team, good things are to come. Naked Truth’s social media manager Lauren is in the process of sourcing some seeds that her little girl will pot. Over the Christmas period we will be able to document its progress as it grows.
To the readers of this piece, I hope to have instilled some inspiration that gets you to go green
this month. At Naked Truth we’re doing our best to keep busy, active and on the right tracks to
combating the climate crisis, and you certainly can, too. Whether that’s giving free range/organic
produce a go, switching to zero-waste products or swapping your beloved car for a bike, every
little does help and certainly makes a difference. Watch this space for updates!